China’s Covid Lockdowns Deal Another Blow to Consumer Spending
Travel spending and movie receipts fell during the seven-day-long National Day holiday as restrictions spread
HONG KONG—A renewed wave of pandemic-related lockdowns in major Chinese cities is hampering hopes for a recovery in consumer spending, showing how difficult it is for Beijing to rekindle growth without loosening Covid restrictions.
Official data released in recent days showed consumer spending falling sharply during the seven-day National Day holiday when compared with a year earlier, while a private survey of services activity fell into contraction in September.
Travelers in China made 422 million trips during the National Day holiday between Oct. 1 and 7, down 18% from a year earlier and 39% lower than prepandemic levels in 2019, China’s Ministry of Culture and Tourism said Friday.
Tourism revenues underwhelmed by an even larger margin, dropping 26% from last year to the equivalent of about $40 billion during the holiday, which is typically one of the busiest travel seasons of the year, the official figures showed. Tourism spending was less than half of the level in 2019.
China’s box office, another closely watched measure of consumption, also suffered. Movie revenues fell 66% during the National Day holiday from a year earlier, to the equivalent of about $210 million, according to online ticket service platform Maoyan Entertainment. The result marked the worst box office result for a National Day holiday since 2014, according to OCBC Bank.
On Saturday, the Caixin China Services purchasing managers index, a private gauge of service sector activity, fell sharply to 49.3 in September from 55.0 in August, according to Caixin Media Co. and S&P Global. The decline marked the first fall below the 50 line, which separates expansion from contraction, after three straight months of growth.
Expectations for future service sector activity recorded the lowest reading in six months, noted Wang Zhe, a senior economist at Caixin Insight Group.
“The market was much less optimistic,” he said.
The restrained travel and consumption comes as government officials across China reimpose strict controls on travel ahead of a closely watched Communist Party conclave that will kick off on Oct. 16 in Beijing. Authorities across China have called on residents to minimize intercity travel and cancel unnecessary gatherings, as many locations imposed new Covid testing requirements on visitors.
The fresh signs of weakness add to evidence of the crippling impact from China’s stringent Covid-19 restrictions, dimming growth prospects for the world’s second-largest economy, which is also struggling to limit the damage from a sharp government-induced slowdown in the property sector. An official gauge of consumer confidence is hovering near its lowest level since 1991.
Nationwide, the number of new locally transmitted Covid-19 cases jumped during the weeklong holiday to hit a 50-day high on Sunday, prompting local officials to step up restrictions on the flow of goods and people ahead of the twice-a-decade Communist Party congress.
A new wave of lockdowns swept through some tourism hot spots last week, including northwestern China’a Xinjiang province, home to about 22 million people, where officials suspended passenger trains from entering or leaving. Starting Tuesday, travelers are banned from entering Hohhot, capital of the region of Inner Mongolia, which reported more than 100 new infections on Sunday, the tally highest nationwide.
In Shanghai, which suffered through a punishing two-month lockdown beginning in April, some residential compounds were placed under confinement after two cases were detected, government officials said Sunday. People traveling from high- or medium-risk areas must undergo seven days of self-quarantine in Shanghai. The city’s Xuhui district released information circulars saying that 12 hotels had disobeyed Covid prevention measures. Green fences were also erected on some streets, preventing residents from coming and going, according to photos circulating on social media.
Over the course of the first eight days of October, Shanghai reported 91 new infections, with 34 more cases reported on Sunday.
Investors and economists will be looking closely for any signs that Beijing is dialing back its Covid measures or reining in its growth ambitions at next week’s party congress, where leader Xi Jinping is widely believed to secure a third term in office.
Since September, a string of global institutions, investment banks and research firms have slashed their forecasts for Chinese economic growth this year to 3% or below, a far cry from the roughly 5.5% growth target unveiled by China’s leadership in March.
Last month, the World Bank said that it expects China’s economy to expand by just 2.8% this year, down from a previous forecast of 4.3%. Last week, Washington-based Peterson Institute for International Economics cut its growth projection to 3% from 4.7%, citing Beijing’s unyielding zero-tolerance Covid containment policies and the continuing property market downturn.
“Looking ahead, the Covid strategy will be the single most important factor for consumption recovery,” Citibank economists told clients Sunday.