Can TikTok Become Fashion’s Next Big Frontier?
Brittany Xavier, Olivier Rousteing, Negin Mirsalehi among others discuss the evolution of the video app and how it's bound to change the way we consume.
LONDON — TikTok started off as Gen Z’s virtual playground. No one above the age of 18 could figure out how to create those snappy 15-second videos that featured users magically changing outfits in seconds, performing complicated dance routines or doing hilarious voiceovers.
But now in the midst of isolation and a constant search for new content — and a good laugh — the parents of the original users — and the broader Millennial demographic — are wanting in on the action.
In the last few month, some of the biggest names in the fashion and beauty arenas — from designer Olivier Rousteing to influencers Negin Mirsalehi, Brittany Xavier, Camila Coelho, Tina Leung and Chiara Ferragni — have all joined the platform, which has become the most downloaded video app in the world, according to data platform Sensor Tower.
Rousteing, who initially raised eyebrows when he started showing a more personal version of himself on Instagram over six years ago, is now one of the first luxury designers to turn TikTok-er, showing as many videos of himself dancing and working out as he does of behind-the-scenes fittings.
“On Instagram, you can show how you’re a good designer, you can show editorial work, because its aesthetic [is centered around] beauty. But TikTok is offering a new aesthetic which is more about acting and human interaction. Fashion encourages us to have this kind of seriousness but TikTok is teaching us to show our funnier sides,” said the designer over the phone from Paris. “It feels more fresh because not everyone is on there. Instagram was much more spontaneous years ago, but now everyone is on it and trying to get more followers, more celebrities [to grow their accounts].”
The influencers joining echoed his thoughts about wanting to explore a more spontaneous, less filtered version of themselves on the up-and-coming platform.
“When I first started exploring the app, I found myself scrolling through it a lot, sometimes even more than through Instagram,” said Mirsalehi, who now counts 459,000 TikTok followers. “What struck me is the variety of content, it also has a sense of realness, it’s much more unfiltered compared to other platforms. To put it simply, I just find it really fun; it makes me happy.
This lighthearted approach to content, could fill in the relatability gap the influx of staged imagery and sponsored or gifted products created on Instagram.
But does the platform also have potential to influence the way we consume fashion, in the same way Instagram does? Or is this Vine 2.0, bound to go boom then bust when isolation measures lift and users have less time on their hands?
According to Rousteing, current cravings for authenticity mean that TikTok is bound to change the way we consume. And since brands are now more well versed with the impact of social media marketing, they will likely be less resistant to jumping on the bandwagon.
“The moment that TikTok becomes bigger you know that your front row won’t be filled with Insta-girls but with TikTok-ers. In a way it’s a repetition of something that existed years ago. But I do believe that it will happen,” said the designer, adding that there’s also an opportunity to bring a more diverse set of talents to the forefront.
“I’m sure fashion might first dismiss it as silly, but I don’t think it is. It’s a lot of work to make [a video] work on TikTok. On Instagram, you can just take a picture looking pretty and add a filter. TikTok is 20 or 60 seconds of action, you need to create something out of nothing and it requires an element of talent that you didn’t explore before. Can you sing or dance, or do you have any other talents other than just looking pretty? I think it will create a whole new generation [of social media talent],” he added.
There might be a particularly high demand now that the world is in isolation, but TikTok isn’t going anywhere post-quarantine and it’s only a matter of time until monetization tools become more widely accessible, agreed creators and influencer marketing experts.
“I believe TikTok will always be a high-consumption app with many users simply scrolling without creating content. Post-quarantine life will not affect that,” said Brittany Xavier, one of the platform’s earliest adopters. She joined after seeing how much her 13-year-old daughter was using it and is now among the most followed fashion personalities on the platform, with 1.6 million followers.
The platform’s age demographic has also been widening significantly and the content diversifying to include more beauty tips, fashion outfit ideas and personal stories.
“The TikTok audience is definitely younger but with every app I notice that the age range gets older over time,” explained Mirsalehi.
Does this mean that it’s only a matter of time before shoppable content and digital campaigns by brands start showing up on the platform?
According to a TikTok representative, there are already a number of ad formats in place, including ‘Top View,’ which allows a brand’s video to be at the top of a user’s feed, and ‘Hashtag Challenge,’ which offers brand-sponsored viral movements, encouraging users to generate content with a branded theme. The likes of Converse, Calvin Klein, Balenciaga and Nike have already made use of the current formats, according to TikTok.
“TikTok already has an influence on the way we shop and consume content. This week alone, I purchased three items I saw on the platform. With video content, consumers can experience how an item is worn and styled much more easily than a static photo,” added Xavier, who has already forged brand partnerships with the likes of Asos, Michael Kors and Amazon on the platform. “Brands and creators alike should approach each social media platform with a strategic point of view that understands the audience.”
Mirsalehi added that while the frequency and type of content posted is bound to change over time, she sees the same potential for new types of brand partnerships: “It’s all constantly evolving, different streams of content and audiences are emerging day by day. It will take some time for brands to get used to it, but Instagram wasn’t built for partnerships either,” she said.
Many companies currently joining are primarily seeing the platform as a brand-awareness tool and an opportunity to talk to their Gen-Z audience directly, but partnerships are slowly arising, too.
Glow Recipe, a fast-growing brand based on Korean beauty skin-care trends, is a new joiner and has amassed 12,300 followers and 416,000 views in a matter of a few weeks, with its videos on self-care routines or skin-care hacks.
Founders Sarah Lee and Christine Chang said the quick-fire growth also presented an opportunity to connect with emerging musical artists and commission original music tracks for their videos.
Italian, U.K. Textile Industries Dodge the Worst, Prepare to Restart
Paul Alger of UKFT, believes the textile industry has been much less affected by the coronavirus than ready-to-wear.
MILAN — The textile industries in Italy and the U.K. are faring better than their ready-to-wear counterparts, working around the challenges of lockdown, continuing to take orders from clients, making samples and rearranging, rather than canceling, major international showcases, such as Milano Unica. Première Vision, meanwhile, is sticking to its original dates of Sept. 15 to 17.
Fabrizio Ciafrei, managing director of the Loro Piana Textile Division, said he was “not excessively worried” by the new timing of Milano Unica, which will now take place from Sept. 7 to 9, instead of in July. He noted that, until a few seasons ago, Milano Unica was usually held in September, until it switched to the summer date in 2017.
“True, there will be less time available for the entire pipeline, but we believe that, with some effort and rationality, a tighter calendar in this period can be managed,” said Ciafrei.
He conceded that it will be an “unusual” edition of Milano Unica, which will “adapt to the evolution of the measures to contain the virus that will be put in place after the summer. An unusual Milano Unica, but not less attractive — on the contrary.”
Ciafrei believes that just when everyone will be “looking for real excellence and novelties, this event will represent the relaunch for Milan and the entire textile industry, the spark that will restart the whole textile and fashion sector. This also thanks to the development of new digital platforms.”
For Loro Piana, “there will be the opportunity to reinterpret, in a modern key, the excellence of our most exclusive fiber, cashmere, with the development of new fabrics for jackets and coats, increasingly lighter and comfortable.”
Paul Alger, international business director of the UK Fashion and Textile Association, UKFT, said “the general perception is that the textile industry is much less affected than the ready-to-wear side,” which has been negatively impacted by timing.
“I think the September edition of Première Vision should be OK, also because those buyers who skipped the February edition of PV — the Chinese, the Americans and the Japanese — won’t have been to the show for a year,” and there will be pent-up demand, he said.
“Also, despite the absence of those buyers in February, PV hung together pretty well. Buyers that were not able to travel were able to work with local talent spotters and buying houses during the February edition of PV.”
Alessandro Barberis Canonico, chief executive officer of Vitale Barberis Canonico and the newly appointed president of the Milano Unica textile trade show, said that if companies are allowed to return to work in early May, there is “enough time” to produce the collections.
While his company oversees a complete production cycle, from spinning to carding, he admitted that others, which rely on suppliers, may face delays.
Asked about how realistic it is for Milano Unica to be held in September, so soon after lockdown lifts, the executive said that the show “can take place if the pandemic dies down by early June.” He admitted “we are playing in the dark, but we must hold the show, there are no alternatives. It’s the moment to present our creativity.” Traveling could be a concern, either because of protracted bans or for psychological reasons, and social distancing may still feel like a safety net.
Milano Unica is expected to count 414 exhibitors, who are currently “working on the samples. And they will send them somehow. We can ship, so we will do everything possible to present the collections. Italians are creative and will be able to find solutions.” He noted that the trade show’s Shanghai edition is also planned for September with around 60 exhibitors.
Stefano Albini, president of Bergamo, Italy-based cotton specialist Albini Group, said the fall collection is currently being designed remotely and although the manufacturing of samples has been slowed, the company will be able to make up for the lost time, presenting its pre-fall 2021 lineup to clients in July and the fall 2021 at the fair in September.
“We hope to be able to restart on May 4 to avoid being hit by foreign competitors,” Albini noted. He expects fashion sales to start picking up with the fall 2020 season. “I hope the customers’ psychosis will not last longer than the health concerns. As we offer high-quality and sustainable products, we hope the market will repay us instead of turning to average and undifferentiated suppliers,” Albini said, hoping end customers will channel their money into local and European products.
He said the firm could leverage its subsidiaries in Egypt and the Czech Republic to continue its manufacturing activities, although logistics operations and deliveries were put on hold but will resume this week.
The Albini Group’s president was cautiously optimistic about future trends. “The whole world, including Europe and the U.S., which are our most important markets, and the Far East will start to recover despite not returning to a pre-crisis scenario,” he said, citing an International Monetary Fund projection that sees global GDP increasing 5.8 percent in 2021. “The outbreak taught us to be nimble and flexible and eager to change our plans quickly,” he concluded.
The mills and manufacturers are certainly benefiting from fortuitous timing, with those companies working 12 months in advance of the industry. The September trade fairs will showcase fabrics for the fall/winter 2021 collections.
Franco Mantero, ceo of Mantero Seta SpA, shows at Première Vision and said the timing suits the company just right. The show “was always held at the beginning of the fall and never as much as this year the dates in mid-September are so commercially right.”
However, questions remain in terms of health concerns. “We must be sure that all safety measures will be respected. Many events in other sectors have been canceled precisely because they could not guarantee the best compliance to the health protocols.”
He concluded that most of Mantero’s production is made to measure for clients that have different requests, needs and timing so “even more, we will work with single clients in a specific way developing the fabrics that are most suitable for their collections.”
Worries remain, however, and it’s unclear how big the brands’ and designers’ appetites will be for fabric for their new collections and how many people will want to hop a plane to visit a trade fair.
The Italian lockdown lasts until May 3, while it’s unclear when the British one will ease — the British government said it will last for another three weeks, at least.
The Italian fashion industry has repeatedly urged the government to allow businesses to restart even before the lockdown lifts, while the British are eager to get back to work and planning to bring employees back — in phases — in May.
According to preliminary figures released by Confindustria Moda, Italy’s textile industry generated 7.57 billion euros in revenues last year, down 4.7 percent compared to 2018.
Ercole Botto Poala, ceo of Biella, Italy-based textile firm Reda, believes the textile and fashion sectors could feel pressure from the COVID-19 crisis for at least two years.
“The crisis occurred between the last stretch of the fall 2020 sales campaign and the first stages of spring 2021,” he said. “These additional three weeks of lockdown will have an exponential impact, compared to the previous ones. We thought we could catch up by working in August if needed, but those clients that initially accepted a delay might turn to other suppliers if we further postpone shipments for fall 2020 fabrics,” he said, labelling the COVID-19 as an “unfair competitor.”
The company’s sales campaign — which is now being carried out remotely — might face a slump, with cancellations coming in and clients turning to suppliers in Portugal or Turkey that are still operating.
Botto Poala said he was also worried about the spring 2021 collection, which was presented last February.
“Brands and retailers are feeling the impact now, with a spring 2020 season that is almost lost at retail. We will see consequences on orders for next spring — which we already developed and invested in — because they will have dead stock and will probably scale back on requests,” the executive said.
Similarly, Albini noted that orders for the spring 2021 collection might decline “although a few surveys point that when the lockdown is lifted, sales of apparel and tourist services are the first to experience a rebound,” he said.
The textile sector’s slowdown will also have a ripple effect on the fall 2021 season, which will be presented at the Milano Unica textile trade show in September, “the latest acceptable date,” according to Botto Poala.
“We will have to produce a collection with a huge pressure on the little revenues we will have generated by then from the previous, spring 2021, season. Additionally as these collections will hit retail when hopefully the emergency is over, we cannot skimp on them. Fall 2021 is the season for fashion’s relaunch,” he said.
Mantero of Mantero Seta SpA said one of his goals going forward was to understand “the new needs of clients.” He also plans to set up an “organization that will depend on the expected volumes, which will be much smaller compared to our real production capacity.”
Johnstons of Elgin’s ceo Simon Cotton said that while business forges ahead, the company will be casting an eye over budgets and re-evaluating which trade fairs to attend this year.
Johnstons is the U.K.’s largest textile employer, with a fully vertical operation from fiber to finished garment. It employs around 1,000 people and manufactures for the world’s top luxury brands as well as for its own label. With regard to textiles, it sells to a relatively small number of high-end brands.
He said the company is “reviewing everything with regard to trade shows,” including the brand’s participation in Première Vision and Pitti Uomo, which will also take place in September. “It’s unlikely that many buyers will be traveling like they used to, so we’ll be looking at the economics” of taking part in all of the trade fairs, he said.
He acknowledged that the trade fairs themselves are in a difficult position, having to balance their financial concerns and scheduled events with putting measures in place for the safety of buyers and sellers alike. He added that, during the lockdown, companies have been getting used to doing digital presentations and video conferences “and finding more effective ways of reaching their customers,” rather than flying around the world to meet them.
Cotton said Johnstons is currently employing a skeleton staff to take care of sampling, and plans to phase in more workers and operations in May and June, per the British government’s directions. He said samples for the fall 2021 season will be finished in a few weeks.
The British silk supplier Pongees is also concerned that people won’t be flying, and has decided to take a different approach, looking to focus on local business and industries other than fashion for as long as the crisis lasts.
“We were really pleased that Textile Forum [the British fabrics trade fair] took place in March, as we are working on the orders and interest we received from what was the last fabric exhibition of the season, with no further exhibitions in the calendar until the autumn,” said Nick Moore, Pongees’ managing director.
“However, we think that many buyers will not be traveling outside of their home country, so while we already attend many of the leading overseas exhibitions, I will be considering others. In addition, we are looking at developing business in some of the sectors where we have a small footprint — such as interior designers and craft retailers — to increase our presence. Hopefully, as soon as everyone is able to socialize, there will be a demand for new clothes, particularly outfits for special occasions and that is the market in which we excel.”
He said that while business has slowed down in the past couple of weeks, “we decided to remain open, and luckily are still receiving orders, so fabric and swatches are being dispatched daily. We are fortunate that we work mainly with independent designers rather than the large retail fashion groups, so have not been hit as hard as some textile businesses. We always keep a good level of stock so have been able to offer customers our full range and suppliers are now delivering again so that is helpful. We have to remain positive and flexible as business is going to be tough for some time yet.”
A billionaires’ compound with its own coronavirus testing center stokes anger on the French Riviera

Yachts are moored in the port of Saint-Tropez in the south of France, a prime holiday destination for some of the richest people in the world. (Sandra Mehl for The Washington Post)
April 20, 2020 at 12:00 p.m. GMT+2
And here in this Riviera resort — one of Geffen’s favorite summer ports of call — a gated compound of some of the world’s richest people has its very own, very private testing site.
Set in the director’s office of the 270-acre Les Parcs de Saint-Tropez — where LVMH luxury group chairman Bernard Arnault, Ritz Paris owner Mohamed Al-Fayed and Indian steel magnate Lakshmi Mittal have palatial villas — the medical unit is staffed with a doctor and lab technician to take and process samples from residents and their friends. Details were leaked to the regional newspaper, the Var-Matin, which reported that the effort was organized by Les Parcs’s association president, Jean-Louis Oger. The wealthy pharmacist-turned-entrepreneur owns several clinics and laboratories in the south of France.
Townspeople have widely condemned the clandestine center as yet another example of the inequality that spurred the gilets jaunes — or yellow vest — protest movement that has roiled the country since late 2018.
“So much for solidarity,” one local told the Var-Matin.

The entrance of Les Parcs de Saint-Tropez is protected by a security fence, gatehouse and guard. (Sandra Mehl for The Washington Post)
Across France, which already counts more than 19,700 deaths in the pandemic, most public hospitals are overwhelmed with covid-19 patients. Tests are in short supply or are completely inaccessible. Outside the compound’s walls, the situation is not much different at the Pôle de Santé du Golfe de Saint-Tropez hospital.
Medical personnel are “scandalized,” according to one hospital doctor, who spoke on the condition of anonymity because of the sensitivity of the issue on the peninsula. “It’s not normal that we have nothing — no tests — and that it is a nightmare for us to get a hold of one.”
Oger insists that the medical unit has only conducted blood tests for a clinical trial that his company is running to determine levels of immunity to the virus in people who have been infected.
“We have not done any nasal tests, which is how one determines if a patient is sick,” he said Friday. (Locals claim to have heard otherwise.) And if the trial proves successful, Oger promised to offer immunity testing to Tropeziennes once the government lifts its stay-home order.
A half-hour drive from Les Parcs, a lab in Sainte-Maxime has coronavirus tests, and Oger said he has advised neighbors to go there if they fear they are infected. When told that the Saint-Tropez hospital had none, he responded: “That’s not my concern.”
The town isn’t buying his explanation. “I don’t believe it for a second,” scoffed Laetitia Leplaideur, a former president of the Rotary Club. “Tropeziennes are talking about the covid-19 testing, . . . and they are furious. We would all like to have a test.”

Coronavirus tests are in short supply or are inaccessible in medical facilities across France, including the Saint-Tropez hospital, located in the adjoining town of Gassin. (Sandra Mehl for The Washington Post)
Les Parcs de Saint-Tropez was founded in 1951, when builder Robert Geffroy, stuck in the picturesque fishing village after his yacht’s engine conked out, discovered a stretch of wild beachfront land just minutes away. By then, Saint-Tropez had already become a favorite holiday hideaway for the rich, famous and privileged.
Errol Flynn regularly sailed through on his ketch, Sirocco; Colette wrote books at her bungalow; and Coco Chanel and Jean Cocteau vacationed here. Geffroy spent the next 30 years developing the scrubby parcel on Pointe de l’Ay into a spectacularly exclusive neighborhood replete with a guard in a gatehouse — an early novelty.
Its most chronicled resident has long been billionaire Jacques Gaston “Tony” Murray, a World War II hero who later made a fortune in fire extinguishers. For years, Murray hosted the jet-set bash of the summer, attended by such glitterati as Ivana Trump, Naomi Campbell, Elton John and Prince Andrew. Entertainers such as Natalie Cole crooned poolside, and the tabloids provided breathless coverage. Alas, the fabulous fete is history. The centenarian’s age, not the coronavirus, is the reason.
Most owners of the 150-plus homes on the point are now more discreet, usually chauffeured to the manicured enclave in July and August by dark-windowed sedans or, even better, flown by helicopter. Many have private security details to supplement what the residence association provides. The mansions along the coast sport jetties to allow access to the superyachts anchored in the azure blue bay. There is a private beach club as well — though government decree closed it, like all beaches in France, on March 18, and the earliest reopening will not come until May 11.

A villa inside Les Parcs — “an exceptional contemporary property” — is listed for sale by a Saint-Tropez real estate agency. (Sandra Mehl for The Washington Post)
Much of Saint-Tropez is shuttered because of the national lockdown; only essential businesses, such as grocery stores and bakeries, remain open. The narrow, stone-paved alleys that meander to the 15th-century port are empty, and the dusty Place des Lices, where old-timers play boules under the leafy canopy of gnarled plane trees, is quiet.
Les Parcs, however, is buzzing with activity. About a third of the residences are occupied, according to Oger. Gardeners and pool cleaners apparently are coming and going with ease, and construction projects are proceeding on schedule. Indeed, in disregard for safety concerns, some homeowners have told their property managers that if the maintenance personnel and contractors don’t show up, no one gets paid.
“This is an example of the Happy Few,” Leplaideur said. “As if they are saying, ‘Well, we have money, we do what we want, and we don’t care what the state says.’ The rules of confinement are well-respected across the peninsula, except in Les Parcs.”
It is unknown if the community has had any confirmed cases of covid-19. Since the testing site is on private property, it is outside the municipality’s jurisdiction. The Provence-Alpes-Côte d’Azur Regional Health Office in Marseille is “aware of the testing,” whatever sort it may be, spokeswoman Brigitte Lopresti noted last week with a whiff of exasperation. “There are norms to respect, and we gave them conditions one should follow. But it’s a private residence, and we don’t know what’s going on.”
C’est la vie, c’est la pandemic.
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For the EU, deciding how to fund the recovery is only half the battle
EU leaders gear up for debate over how to distribute cash among member state
Europe’s debate over ways of financing the post-corona crunch recovery has been bitter enough, but member states have hardly touched the vexed question of exactly who gets the money.
A taste of how difficult the conversation will be has come with the controversy over the commission’s €37bn Coronavirus Response Investment Initiative (CRII) — an emergency relief effort that was proposed last month.
The cash was gathered from unspent funds in the EU’s cohesion programmes, and was distributed according to the rules that govern the regional aid regime. As a report from the European Stability Initiative think-tank showed over the weekend, this meant that Hungary was a major recipient of the money even though it has by no means been as hard-hit by coronavirus as the likes of Italy.
While Italy received €2.3bn, Hungary, which has a sixth of its population, stood to receive €5.6bn. The inequitable allocation of emergency funding makes plain the need to reform the EU budget process, said Gerald Knaus of the European Stability Initiative. “If this doesn't lead to a wakeup call, then the EU is suicidal,” Mr Knaus told the FT.
The irony of the CRII is that it was adopted the same day the Hungarian parliament gave strongman premier Viktor Orban the right to rule by decree indefinitely. The money represented a windfall for the government of a man who has, according to his critics, brought the country’s judiciary and much of its media to heel while eroding checks and balances and forging ties with Eurosceptics.
On one level, it was hardly surprising that Hungary did well out of CRII. As Elisa Ferreira, the commissioner who oversees regional funds, said on Twitter on Sunday, the CRII was never meant to redistribute money, but rather to make funds immediately available based on existing cohesion envelopes.
But with commission president Ursula von der Leyen promising to make the EU’s budget the engine of the post-corona recovery, the episode marks an early sign of how contentious it will be figuring out universally accepted ways of apportioning future pots of cash.
Already, countries that are heavy recipients of cohesion funding are warning they will not accept a redrawing of the budget that diverts money away from them and towards countries that have been worst-affected by the crisis.
“I suspect the rich countries are going to say we should be using more of the funds we have and migrating them from cohesion policies to the recovery and things like that,” Tadeusz Koscinski, Poland’s finance minister, told the FT. “Any funding for the Covid response should be additional. We shouldn't be touching what's already been agreed.”
For its part, the commission is likely to push for cohesion to be reinforced, rather than raided. After all, central and eastern European countries that are more reliant on cohesion have also been economically clobbered by coronavirus, and they arguably face a steeper climb to get back to economic health given their less advanced economies.
But the EU budget is ultimately decided by the member states. And debate doesn’t end there. A battle is also looming over the criteria that will govern any recovery fund that the EU hatches. Leaders will on Thursday be asked to endorse eurogroup suggestions that a fund should be raised to fuel economic growth once the lockdowns ease.
Some EU capitals are already demanding that the funding should not be too heavily skewed towards the nations most heavily affected by the coronavirus slump. After all, no country has been left unscathed by the crisis.
“This recovery fund must serve everybody,” Pierre Gramegna, the Luxembourg finance minister, told the FT. “I don’t think it should be reserved to those countries that have more problems. It is a symmetric crisis — it must be available to all.”
In his paper, Mr Knaus proposes the creation of a new mechanism to disburse pandemic recovery funds, dubbed a “Solidarity and Democracy Administration”, similar to the way the US administered the Marshall Plan after the second world war. Any EU country could apply for grants from the mechanism — provided it committed to respecting the values of the EU treaties and the verdicts of the European Court of Justice.
For his part, Mr Koscinski simply insists that all the countries need to have a “fair share”. But what seems fair to one EU country is rarely judged the same way elsewhere.
Asian stocks traded mixed while the dollar strengthened on Monday as investors prepared for a dour earnings season, while keeping an eye on tentative signs that coronavirus infection rates are decelerating in some countries.
Crude oil prices collapsed anew, with West Texas Intermediate crude plunging below $16 a barrel to the lowest level since 2001. The Bloomberg Dollar Spot Index recouped some of its declines from Friday, while Treasuries were largely flat. Australian and Japanese stocks saw the biggest declines among major Asia-Pacific markets, while Chinese and Korean indexes outperformed. U.S. equity futures erased earlier losses.
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- ADJ GY : ADO Offers EU11.71 a Share for Remaining 3.14% of Westgrund
- AF FP : KLM Decides Against Seeking a Higher Ceiling for CEO’s Bonus
- AMG NA : AMG Pulls 2020 Guidance
- BATS LN : ISS Recommends BAT Investors Oppose Pay Report at AGM
- BOL FP : Vivendi: Vivendi: good revenues for the first quarter of 2020 20 Apr 2020
- CEC GY : Ceconomy Prelim 2Q Adjusted Ebit Loss About EU131 Mln
- CSGN SW : Credit Suisse Boosts Employee Shares After Sharp Price Drop
- DIA IM : Diasorin CE Marked Serology Kit for Covid-19
- ENEL IM : Italy to Confirm Eni, Enel, Leonardo CEOs, Change Chairs: Ansa
- ENI IM : Italy to Confirm Eni, Enel, Leonardo CEOs, Change Chairs: Ansa
- EL FP : EssilorLuxottica Abandons Dividend Proposal Because of Virus
- EO FP : Faurecia First-Quarter Sales Drop 13.5% to EU3.74 Billion
- FEVR LN : Fevertree Says Make Drinks With Tonics, Not Quack Virus Cures
- FRA GY : Fraport Can Manage Protracted Crisis, Has Enough Liquidity : FAZ
- GLPG NA : Galapagos Offers Employees Rights to Buy 2.28M Shares
- GTT FP : GTT Sticks to FY Revenue, Ebitda, Dividend Targets
- RMS FP : Cartier, Hermes Replace Geneva Watch Fair With Online Event
- IDIA SW : Idorsia: Positive Results in First Daridorexant Phase 3 Study
- IMCD NA : IMCD First Quarter Operating Ebita EU70.9 Mln
- IDH LN : Immunodiagnostic Systems Says Performance is Below Expectations
- JYSK DC : Banks in Denmark Braced for Losses Outstripping Financial Crisis
- LGEN LN : Legal & General Considers Executive Pay Cuts, Sunday Times Says
- LHA GY : Austria Doesn’t Rule Out Stake in Lufthansa’s AUA: Der Standard
- TL5 SM : Mediaset Espana Investors Can Revoke Withdrawal Right to May 4
- NDA SS : Nordea Changes Fee Structure for Wealthiest Clients, Borsen Says
- NCLH US : Norwegian Cruise Hires Goldman for Possible Stake Sale: Rtrs
- NMG LN : M&G Hits Investors With Higher Fees for Funds Pummeled by Virus
- NOVN SW : Novartis, FDA Agree on Phase 3 Hydroxychloroquine Trial
- NOWI NO : Mowi Prelim First Quarter Ebit About EU107 Mln (1)
- PHIA NA : Philips 1Q Comparable Sales -2.3% Vs. +3.30% Q/q, Est. -1.26%
- SFR SW : *South Korea's Kospi Turns Lower as Korean Air, Related Stocks Fall; Down 0.7%
- TIETO FH : TietoEVRY in Position to Grab Market Share, Handelsbanken Says
- RWE GY : Coal Plants in Germany Set to Become Next Victim of Coronavirus
- RWE GY : RWE Hires Adviser for U.K. Offshore Wind Farm Sale: Telegraph
- SREN SW : Swiss Re Board Decides Share Buyback Program Won’t Be Launched
- SREN SW : Swiss Re Reports Group 2020 Swiss Solvency Test Ratio of 232%
- TIT IM : Telecom Italia to Request Loan of Up to $1.6 Billion: Messaggero
- VIV FP : Vivendi First Quarter Organic Revenue +4.4%
- ROSE SW : Zur Rose Pulls Proposal for Added Conditional Capital in AGM
>>> Up
* Aker BP Raised to Buy at Citi
* Allianz Raised to Outperform at Mediobanca SpA
* Axfood Raised to Hold at SEB Equities; PT 205 kronor
* Bechtle PT Raised to 120 euros from 75 euros at Deutsche Bank
* Deutsche Post Raised to Buy at Baader Helvea; PT 35 euros
* Equinor Raised to Overweight at Morgan Stanley
* Hannover Re Raised to Buy at MainFirst; PT 157 euros
* Kinnevik Raised to Buy at SEB Equities; PT 211 kronor
* LafargeHolcim Raised to Outperform at Davy; PT 48 Swiss francs
* Naturgy Raised to Hold at HSBC; PT 16.90 euros
* TietoEVRY Raised to Buy at Handelsbanken; PT 26 euros
>>> Down
* AB InBev Cut to Equal-Weight at Morgan Stanley; PT 40 euros
* Aegon Cut to Neutral at Mediobanca SpA
* Centrica Cut to Reduce at HSBC; PT 28 pence
* Deutsche Wohnen Cut to Hold at Jefferies; PT 35.50 euros
* Diageo Cut to Equal-Weight at Morgan Stanley; PT 2,470 pence
* Diageo Cut to Sector Perform at RBC; PT 2,400 pence
* Eni Cut to Hold at Jefferies; PT 8.05 euros
* Grand City Properties Cut to Underperform at Jefferies
* IWG Cut to Hold at Peel Hunt; PT 200 pence
* M&G Cut to Neutral at Mediobanca SpA
* Prudential Cut to Hold at HSBC; PT 1,150 pence
* Remy Cointreau Cut to Underweight at Morgan Stanley
* Repsol Cut to Equal-Weight at Morgan Stanley; PT 7.80 euros
* Total Cut to Equal-Weight at Morgan Stanley
>>> Initiation
* Aluflexpack Rated New Buy at Jefferies; PT 26 Swiss francs
* IDOX PLC Rated New Buy at Peel Hunt; PT 53 pence
* Orkla Reinstated Sell at Arctic Securities; PT 80 kroner
* SIG Combibloc Rated New Buy at Jefferies; PT 18 Swiss francs
>>> Call
As announced earlier this week, you can order the new iPhone SE today (Apple, Best Buy) with deliveries starting next week. Available in black, white, and red color options, the 2020 second-generation iPhone SE starts at $399 for a 64 GB model. The 128 GB option is available for $50 more, and the biggest-capacity 256 GB model costs $549.
The new iPhone SE features an iPhone 8 industrial design but features the latest A13 chip and an iPhone XR-quality rear camera. Looking like an iPhone 8 means that the SE features a 4.7-inch display, a physical Touch ID home button, and sizeable chin and forehead front bezels. But at $399, the phone represents very good value for money.
On the battery life side, the iPhone SE is rated for the exact same 13 hours of video playback as the iPhone 8, iPhone X and last-generation iPhone SE. Whilst this should be fine for normal everyday routines, if you want the best battery life in an iPhone, you should look at Apple’s more expensive models. The iPhone SE comes with a 5-watt power adapter in the box, but supports fast charging. To take advantage of fast charging, you will need to buy an 18W power brick, or invest in a Qi charging pad.
If you were looking for a small phone with the latest processor and GPU, then the iPhone SE is the best choice for you that Apple offers. Until this week, Apple sold the iPhone 8 at $449 new. The iPhone SE is better than that iPhone 8 in every way and is priced $50 less, with the exception of the removal of 3D Touch. Just like Apple’s high-end iPhone 11 series, the iPhone SE has dropped the 3D pressure-sensing technology.
The iPhone SE camera does not support night mode, unfortunately. As a single-lens shooter, you also do not get the 0.5x ultra-wide or 2x telephoto lenses seen in the iPhone 11 line. However, the single 12-megapixel lens should take very high-quality photos using the A13 image signal processing. The iPhone SE supports Apple’s latest Smart HDR rendering, software-based Portrait mode, and the associated Portrait Lighting effects. Just like the iPhone 8, the rear camera can record video at 4K resolution up to 60 frames per second.
As a new device, the iPhone SE should give you plenty of longevity. Apple has a track record of supporting phones with software updates for approximately five years. That means if you buy an iPhone SE today, it will probably be able to run iOS 17, which will be released in 2024.
With the iPhone SE, Apple is hoping to capture stragglers who have been holding onto their phones for a long time without upgrading, like the population of active iPhone 6 users who cannot upgrade to iOS 13 and unable to access features like Apple Arcade, Group FaceTime and augmented reality experiences due to the outdated internals.
If you are interested in the iPhone SE, you can pre-order now at the Apple Online Store. You can buy the phone from $399, or in $10 monthly installments. You can also trade-in your existing phone to reduce the price of upgrading further.
The iPhone SE will be officially released on April 24, in the United States and 40 other countries internationally. As most Apple Stores remain closed due to the coronavirus, online orders are the primary method customers will use to get their hands on the latest addition to the iPhone family.

