WSJ : Richard Branson’s Virgin Orbit Reaches Space With Unconventional Rocket-La

Richard Branson’s Virgin Orbit Reaches Space With Unconventional Rocket-Launch System
Startup deploys tiny satellites into orbit in successful demonstration flight

A venture to launch small satellites using a rocket fired from a converted jumbo jet deployed 10 tiny ones into orbit for the first time Sunday, providing a big boost for the startup founded by entrepreneur Richard Branson.

The successful demonstration flight by Southern-California-based Virgin Orbit, nearly eight months after a botched test, lifts the company into the select group of small-satellite launch providers able to offer flight-proven hardware.

With the proliferation of small-satellite manufacturers across the U.S. and other regions, specialized launch providers are rushing to fill the demand to blast their products into space. They include Rocket Lab, a U.S.-New Zealand company that has a flight-proven rocket; Texas-based Firefly Aerospace; and Relativity Space, which plans to launch 3-D manufactured rockets. But only a few of the startups can claim the distinction of blasting out of the atmosphere, a goal Mr. Branson and his team have pursued for years, even as more-conventional rocket designs grabbed most of the public attention.

Virgin Orbit’s novel airborne platform, a specially outfitted Boeing Co. 747 jet named Cosmic Girl, climbed to an altitude of roughly 6 miles above the Pacific Ocean and released a slender, 70-foot rocket slung under its left wing. The booster’s main liquid-fueled engine roared to life, transporting the cluster of cubesats, or miniature satellites, built by universities and sponsored by the National Aeronautics and Space Administration, into low-Earth orbit.

Mr. Branson said the company’s LauncherOne rocket would encourage “a whole new generation of innovators on the path to orbit.” Virgin Orbit CEO Dan Hart said the company managed to demonstrate every element of its launch system. The next mission is slated to begin commercial operations, with customers including the U.K.’s Air Force and low-cost communications provider Swarm Technologies Inc.

It is a fraught time for the host of launch companies world-wide seeking to cash in on the exponential growth of small satellites designed for tasks including earth observation, industrial uses and climate studies. Dozens of other companies targeting the same expanding market have suffered funding problems or delays getting launchers airborne in the past year, partly as a result of the Covid-19 pandemic, according to U.S. government and industry officials.

Commercial customers and the U.S. military are looking more to benefit from the lower costs and increased flexibility of small rockets able to put satellites weighing from a few pounds to a few hundred pounds into tailored orbits. Placing such satellites as secondary payloads on larger boosters—essentially piggybacking them on larger satellites—often means customers can’t depend on optimum schedules or orbital locations. The result can fray business plans and reduce the useful life of satellites

Despite the small-satellite trend, some industry players see some rockets carrying many at a time and, therefore, potentially producing a glut of launch providers. “I don’t see that demand is going to increase dramatically over the next few years,” said George Stafford, a co-founder of small-satellite maker Blue Canyon Technologies, recently acquired by Raytheon Technologies Corp.

Regardless of industry expansion, it will take time for Virgin Orbit’s approach to shake up the launch business. The sister company of Virgin Galactic, SPCE -7.87% a space-tourism venture also founded by Mr. Branson, has said it expects to increase launches slowly, with only a few likely for all of 2021. Virgin Orbit initially marketed a price of $12 million for a launch, versus roughly five times that much for significantly larger rockets, such as the Falcon 9 operated by Elon Musk’s Space Exploration Technologies Corp., or SpaceX.