At first look, a potentially credible 4th player: There had already been recent press reports about Iliad being in pole position to be the sole remedy taker in Italy. But the main news in Iliad's press release was that the deal agreed with 3 and Wind potentially positions Iliad as a credible player in Italy, i.e. the odds of market repair happening are reduced if a deal is approved. For TI and Vod, this means Italy may not see market repair – and indeed pricing pressure could worsen. It is a comprehensive set of frequencies which suggests Iliad are serious about building a business.
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