(BFW) LVMH’s Zenith Says 2014 Won’t Be a Great Year, L’Agefi Reports


LVMH’s Zenith Says 2014 Won’t Be a Great Year, L’Agefi Reports
2014-10-13 06:30:12.242 GMT


By Thomas Mulier
Oct. 13 (Bloomberg) -- Sales will increase by a single-
digit percentage in best-case scenario, and will be stable if
end of the year is bad, Aldo Magada, head of the luxury watch
brand, says in interview with L’Agefi.
* Brand gets 40% of sales from Asia, 40% from Europe, 15% from
North and South America, 5% from Middle East: L’Agefi
* U.S. is market showing strongest growth, with double-digit
increase: L’Agefi
* Brand will stop selling watches with mechanisms made by
third parties such as Sellita next yr to focus on self-made
products: L’Agefi
* Zenith “isn’t in the same market” as smartwatches: Magada


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To contact the reporter on this story:
Thomas Mulier in Geneva at +41-22-317-9201 or
tmulier@bloomberg.net
To contact the editor responsible for this story:
James Boxell at +44-20-3525-9270 or
jboxell@bloomberg.net