(BFW) Camel Sale Not Being Considered by FTC in LO/RAI: TheDeal (Yday)


Camel Sale Not Being Considered by FTC in LO/RAI: TheDeal (Yday)
2015-04-01 13:12:07.907 GMT


By Joshua Fineman
(Bloomberg) -- Potential divestiture of Camel brand,
considered to be “dealbreaker” by some, is not an issue FTC is
considering, TheDeal.com said yday, citing unidentified person.
* Marketing program of Reynolds, known as “Every Day Low
Price” is not “sticking point” in negotiations
* Some deal watchers expect deal may be approved with sale of
Doral, behavioral remedy in regard to keeping Newport out of
EDLP program
* NOTE: Yday, Reynolds Confronting Antitrust Concerns Over
Lorillard Merger
* NOTE: March 30, 90% Probability LO/RAI Deal Approved by
FTC, Wells Fargo Says; March 27, LO/RAI Has 50/50 Chance
of Approval; Camel Sale DealBreaker: CLSA
* NOTE: March 30, 90% Probability LO/RAI Deal Approved by
FTC, Wells Fargo Says; March 27, LO/RAI Has 50/50 Chance
of Approval; Camel Sale DealBreaker: CLSA</li></ul>

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To contact the reporter on this story:
Joshua Fineman in New York at +1-212-617-8953 or
jfineman@bloomberg.net
To contact the editor responsible for this story:
Arie Shapira at +1-212-617-1488 or
ashapira3@bloomberg.net