CEO: Remains completely optimistic on 5-10 year time horizon - NYT Dealbook conf
- Made mistake assuming 2021 trends would last
- Apple privacy policies have been hard
- To continue going towards social media until the metaverse becomes a bigger thing
- Reels has half the usage of Tiktok outside of China
- Only Apple tries to limit apps that enter its store; Apple's app store is a conflict of interest
- Some ideas may work at Musk-run Twitter; It is reasonable for platforms to take different approaches on content decisions
- Sees real questions on regarding China influence on TikTok