Interpublic could be a target for Dentsu
Dentsu, the Japanese advertising business, could target Interpublic, the listed global advertising firm headquartered in New York city, according to Martin Sorrell, chief executive of WPP, The Australian reported. The paper cited Sorrell as saying that in the advertising space Interpublic is considered vulnerable to a takeover, while Dentsu is looking to grow outside its core region, Japan.
The paper noted that WPP is the worlds largest advertising business.
Sorrell noted that WPP’s Australian operations have improved significantly and that consolidation is likely among medium-sized ad network holding operations.
Interpublic has a market capitalisation of AUD 8.3bn.
Source The Australian