Facebook beats by $0.11, beats on revs
- Daily active users (DAUs)- DAUs were 1.04 billion on average for December 2015, an increase of 17% year-over-year.
- Mobile DAUs- Mobile DAUs were 934 million on average for December 2015, an increase of 25% year-over-year.
- Monthly active users (MAUs)- MAUs were 1.59 billion as of December 31, 2015, an increase of 14% year-over-year.
- Mobile MAUs- Mobile MAUs were 1.44 billion as of December 31, 2015, an increase of 21% year-over-year.
- Mobile advertising revenue- Mobile advertising revenue represented approximately 80% of advertising revenue for the fourth quarter of 2015, up from 69% of advertising revenue in the fourth quarter of 2014.
- Capital expenditures- Capital expenditures for the fourth quarter of 2015 were $692 million.
Facebook on Conference Call
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Top 100 advertisers who advertised on Facebook also advertised on Instagram.-
Will be shipping Oculus controllers later this year; says this will be big moment for gaming community; - Shipping the Oculus headsets at end of March after opening up pre-orders this month.
- Q4 ad revenue grew 57%; mobile ad revenue grew 81%.
- FB and Instagram drove growth.
- Saw strong growth across all verticals; seeing growth in International markets.
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- In Q4, the average price per ad increased 21% while total ad impressions increased 29% y/y; first quarter since Q3 2013 that total ad impressions increased on a y/y basis; driven by an increase in mobile ad impressions and was partially offset by decline in ad impressions delivered on personal computers consistent with the ongoing declines in PC usage.
- In Q4 we also benefited to a lesser extent from increases in ad inventory from Instagram and the Audience Network.
- Expect to continue to see FX headwinds, especially in 1H due to tougher comps.
- Faces tougher comps given strong 2015 performance.
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2016 is another significant investment year for FB
- Expect y/y expense growth rate to be GAAP 30-40%; Non-GAAP 45-55% y/y
- CapEx to be in the range of $4.0-4.5 bln;
- Building a new data center in Ireland